Sound too good to be true? It just about is, but it’s absolutely legit, and experienced marketers have been making fortunes with it for years . What’s this puzzle technique? Media buys.

The term media buys is some distance from new. For many years, it has been used to describe the method of buying advertising in normal print mags and newspapers, or on radio and television. Although these are still perfectly doable advertising mediums, the Net is the new hot commodity in the advertising market, and holds opportunities for marketers without the plenty of cash needed to publicize some place else.

Basically, media buys involve buying banner advertising space on internet sites, with the pricetag depending on the website’s’s prominence and traffic, the size of the advertising campaign, the times at which the banners are to be displayed, and other criteria. Payment for these ad campaigns is generally calculated on the basis of CPM ( cost per thousand impressions ), implying that unlike PPC, where you are paying each time your ad is clicked, you are paying a set rate whenever a visitor sees your ad. Depending on the ad rates, you could end up getting extraordinarily cheap clicks.

Historically, advertisers had to pay advertising agencies to design advertising campaigns for them. However, many firms with affiliate marketing programmes are now providing their affiliates with pre-made banner ads in numerous different standard sizes at no cost, either immediately or thru an affiliate network.

As the affiliate, this implies that all you have got to do do start promoting affiliate and CPA offers with banners is cut and paste a bit of code. Cut, paste, and you’re done no necessity to wrack your grey matter to come up with ad copy, spend hours in Photoshop or write any code. It has all been done for you.

Of course, just like every other kind of offer promotion, there are tricks of the trade that significantly raise your chances of success, and while you can simply jump in and hope for the best, you are far better off learning from a professional who has tested and tweaked strategies for optimum profits. The Zero Friction Marketing course will show you the details of media buys and let you hit the ground running with confidence.